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Dave Free
Producer, Director, WriterBorn November 13, 1986 (39 years)
David Isaac Friley (born November 13, 1986), known professionally as Dave Free, is an American filmmaker and record producer. Born and raised in Inglewood, California, he is best known as the manager and creative partner of fellow California native Kendrick Lamar. During his tenure as co-president of Top Dawg Entertainment (TDE), Free directed music videos and short films with Lamar under the name the Little Homies. Following his departure from TDE in 2019, he co-founded the creative company pgLang with Lamar. Free's accolades include two Grammy Awards and three MTV Video Music Awards.
Filmography
| 2025 | The Apple Music Super Bowl LIX Halftime Show Starring Kendrick Lamar · as Executive Producer |
| 2024 | The Pop Out: Ken & Friends · as Executive Producer |
| 2023 | The Melodic Blue: Baby Keem · as Executive Producer |
| 2022 | The Big Steppers Tour: Live from Paris · as Executive Producer |