Gruen

Series 2

The show that lifts the lid on advertising, spin and marketing. Join host Wil Anderson, stalwarts Todd Sampson and Russel Howcroft and other advertising industry experts to unpick the ways we're all bought and sold.

Where to Watch Gruen • Series 2

10 Episodes

  • Coffee & Telstra
    E1
    Coffee & TelstraGruen returns to lift the lid on coffee ads, Telstra's outage crisis & new campaign. We talk hashtag crimes & head to Canada for new segment What Would Justin Do? The Pitch tries to convince US citizens to hand in their guns.
  • Olympic Sponsorship
    E2
    Olympic SponsorshipThe How Do You Sell segment looks at how companies use the Olympic Games to strive for marketing gold. Two advertising agencies try to convince Australians to sell all of Tasmania to China in The Pitch. The Target Market segment looks at why Lottoland are advertising the US Lotto in Australia.
  • Census Fail & Organ Donation
    E3
    Census Fail & Organ DonationWe pick over the bones of the Census Fail; why there hasn't been an Australian organ donation ad in a year; the clich's & repetition in Olympic ads; the Pitch to convince us that Bronze medals are better than Gold.
  • Superannuation & FitnessFirst
    E4
    Superannuation & FitnessFirstThe panel talks superannuation & showers; a Fitness First campaign that goes beyond the gym & into the bathroom; we prosecute brands for crimes against language; The Pitch tries to bring civility back to the Internet.
  • Dadvertising & Paralympics Campaign
    E5
    Dadvertising & Paralympics CampaignGruen is back to find out why we buy what we buy. And why the ads on the side of our internet browser want us to buy more. Wil, Russel, Todd & a team of new & familiar faces will deconstruct the advertising landscape.
  • Sugar & Awareness Campaigns
    E6
    Sugar & Awareness CampaignsOn Gruen this week: how to sell sugar - a product consumers don't find so sweet anymore. Plus the rise of awareness campaigns; a Pitch to pave the Great Barrier Reef and the never-ending toothpaste arms race.
  • Funerals & Men's Fragrance
    E7
    Funerals & Men's FragranceGruen is back to find out why we buy what we buy. And why the ads on the side of our internet browser want us to buy more. Wil, Russel, Todd & a team of new & familiar faces will deconstruct the advertising landscape.
  • Plebiscite & Samsung
    E8
    Plebiscite & SamsungGruen is back to find out why we buy what we buy. And why the ads on the side of our internet browser want us to buy more. Wil, Russel, Todd & a team of new & familiar faces will deconstruct the advertising landscape.
  • Fruit & Feminine Hygiene
    E9
    Fruit & Feminine HygieneHow do you sell fruit? The most talked about feminine hygiene ad of the year; the fastest growing sector in advertising: gambling; What Would Justin Do? Plus two agencies Pitch to retire the vote after 60.
  • Lamb & Banks
    E10
    Lamb & BanksGruen looks at lamb, the banks & the biggest advertising trend of the year: brands trying to be noble. Plus an extra dose of the PM everyone deserves & a Pitch to convince everyone to stop watching TV.
  • Wil AndersonSelf - Host
  • Russel HowcroftSelf - Panellist
  • Todd SampsonSelf - Panellist

 

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