S1 • E9 Jun 16, 2021 41m
Sixty-eight year old Deb fulfilled her lifelong dream six years ago by opening the Kneaded Knook Bakery and Cafe in small town Straffordville, ON, in cottage country en route to the north shore of Lake Erie. Her wares are generally what "grandma" would make, she most renowned for her pies, but also for other unique, homey items such as the breakfast muffscuit - part muffin, part biscuit. While her daughter Brenda helps out whenever she can, Deb is a one woman show partly in not having the finances to hire any staff, and partly in not liking to relinquish control. While she does have a loyal local clientele, she doesn't have any pass-by traffic in not being known outside of the community and the establishment looking like someone's house. Steve likes her baking, but wants to show her how to run the business more effectively by having a set menu and offering other menu items that fit in with what she is already doing in their rustic, "grandma" vibe. He also has to get her to give up some control if she will be able to pass along how to do things to any staff she hires. While Tiffany wants to retain the country feel, her challenge is to transform especially the exterior so that it looks not only like a bakery that will catch the eye of people passing by, but an actual retail business.
