
TED Talks
Tom Chatfield: 7 ways games reward the brain
TV-PG
2010 • E45 Nov 1, 2010 15mWe're bringing gameplay into more aspects of our lives, spending countless hours -- and real money -- exploring virtual worlds for imaginary treasures. Why? As Tom Chatfield shows, games are perfectly tuned to dole out rewards that engage the brain and keep us questing for more.