The Professionals (2006)
Keeping it Real for Housewives - Asako Imao, Editor-in-Chief
2016 • E6 Apr 22, 2016
Japan's publishing industry is slumping, but the country's number one women's fashion magazine still boasts a huge readership. Its editor-in-chief is Asako Imao. She revolutionized the market with special features for housewives and moms like "Fall Fashion for the Grocery Store" that offer realistic advice mixed with stylish tips. Here's a behind-the-scenes look at how Imao, herself a mother of one, creates content Japanese moms love.